The marketing mix, also known as the 4 Ps of marketing, is a framework that includes product, price, promotion, and place. Here’s how it can be applied to a new electric SUV: Product: The electric SUV should be positioned as a premium product that offers eco-friendliness and advanced technology. It …
Read More »Holistic Marketing Approach
Holistic marketing : Holistic marketing is an approach to marketing that considers the entire business and all of its components in order to create a comprehensive marketing strategy. This approach emphasizes the integration of all marketing activities, such as product development, pricing, promotion, and distribution, with other …
Read More »Various Factors influence a Consumer’s Decision to Purchase a Product
Buyer’s environmental decision-making refers to the various factors that influence a consumer’s decision to purchase a product. These factors can be broadly categorized into three categories: internal, external, and situational. Internal factors refer to the consumer’s personal characteristics, such as their age, income, gender, values, and personality. These …
Read More »Maturity stage of ‘VIM’ Dish Washing Soap
Discuss ways and Methods to extend Maturity stage of ‘VIM’ Dish Washing Soap. As a Marketing Manager – As a Marketing Manager, there are several ways and methods to extend the maturity stage of VIM dishwashing soap. Here are some strategies that can be implemented:Expand the product line:One way to …
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